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On the rise of wholesomeness among Gen Z

On the rise of wholesomeness among Gen Z

Think back to 2020. You’re overwhelmed by the usual barrage of heavy news, mindlessly scrolling through your feed. Suddenly, Nathan Apodaca…
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Isn’t it time for a change of seen-ery?

Isn’t it time for a change of seen-ery?

Pretend you’re a marketer — maybe you don’t even have to pretend.
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The biggest petition ever is against bad advertising  -  and no one seems to be listening

The biggest petition ever is against bad advertising  -  and no one seems to be listening

Only two petitions on Change.org have ever surpassed the mark of 7 million signatures.
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Your advertising is killing journalism. But it can save its life too.

Your advertising is killing journalism. But it can save its life too.

All it took us was a global pandemic.
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Think pragmatic, not programmatic

Think pragmatic, not programmatic

With programmatic advertising, you might get some short-term results, sure. But, in such days of fake news, clickbaiting and drop shipping…
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